Built by an agency team that was tired of running calendars out of spreadsheets.
MetrAIx is developed and operated by InfiGroup. It started as the tool our own social team needed, and it is built around how agency work actually moves: a plan, a client who has to sign off, and a deadline that does not move.
What we are trying to fix
Most social teams do not lose time on the creative work. They lose it on coordination: chasing an approval through a mail thread, rebuilding a caption that was edited in three places, discovering on Monday that Friday’s post never went out.
MetrAIx puts the plan, the assets, the approval, and the publish step on the same record. When a post goes live, the whole history of how it got there is still attached to it.
How we handle your data
Social accounts are connected through each platform’s official authorisation flow, and the access can be revoked from the brand settings at any time. Content created in the platform belongs to the brand or client it was made for. The Privacy Policy sets out what is stored and why, and the data deletion page explains how to have it removed.
Want to see it on your own brands?
Tell us how many brands you run and which channels matter most, and we will walk you through the platform.
Get in touch